Personal development is a lifelong process. It is a way for people to assess their skills and qualities, consider their aims in life and set goals in order to realise and maximise their potential.

This page helps you to identify the skills you need to set life goals which can enhance your employability prospects, raise your confidence, and lead to a more fulfilling, higher quality life. Plan to make relevant, positive and effective life choices and decisions for your future to enable personal development skills.

Sales management is the coordination of people and resources to effectively produce the desired goal. These long term goals can be wide ranging, however they are generally increased sales volume, contribution to profits, and continuous growth. To achieve these objectives, sales managers have vast responsibilities including, but not limited to: demand/sales forecasting, establishing quotas/objectives, budgeting, organization, recruitment, training, compensation, and sales performance evaluation. In the end of the day, however, the most important role of sales management is not to manage sales, but to manage the people who make the sales.

Our online leadership programs and tools deliver critical skills that advance teams and organizations around the world. Leaders can engage in innovative online leadership training that fits their needs and their organization’s goals.

Participants in our online leadership development programs will be engaged in innovative digital learning experiences that teach how to navigate daily change and disruption through interactive exercises. 

Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email and their websites to connect with current and prospective customers. This can also be referred as ‘online marketing’, ‘internet marketing’ or ‘web marketing’. In simple terms, any form of marketing that exists online is called as Digital Marketing.
Digital Marketing process broadly involves the following steps:

• Research
• Plan and Strategize
• Implement
• Measure and Audit
• Optimize

Advanced digital marketing, works with talented professionals who want to advance their business scope and job seekers on secure platforms. It meticulously defines to offer advanced skills in providing its modules of study. The course will help an individual who wants to venture on the online platform as a business PR auctioneer. 

Product management is an interdisciplinary role that reaches across teams to plan, design, and continuously bring better products to the market. Product managers are responsible for setting a product vision, defining a product strategy, and developing a roadmap that meets both company goals and user needs.

Product management is vital to delivering innovations and driving business growth. It is an important organizational role that is growing in popularity. For example, 15 percent of MBA students at MIT’s Sloan business school go on to take jobs in product management — making it the second-largest job category for graduates.

Product management is perfect for entrepreneurial individuals. Product managers are often able to operate with autonomy, work across many groups, have a meaningful impact on business growth, and develop life-long career skills.

According to the study conducted by leadership consulting firm Bain & Company, companies like Apple, Google, and Netflix are 40 percent more productive than the average company. Some may think that this is a product of the hiring pool; big companies generally attract a more talented group of recruits. With unique benefits and prowess in the industry, this must be the case. Wrong. Google and Apple have found a way to answer the most fundamental question in management: How do you balance productivity while maintaining employee satisfaction and commitment?

Companies such as Google have approximately the same percentage of “star players” as other companies, but instead of spreading out the talent, they group them dynamically to achieve more throughout the day. This grouping focuses on grouping key players in the most business-critical roles, and is the key to success for the overall company. You’ve heard the saying “You’re only as strong as your weakest link,” and in the case of Apple, there were no weak links, making their productivity extremely high overall. To make matters more complicated, the fast-paced workplace and technology changes, including the diversity of employees and the global marketplace, takes a considerable toll on employee expectations, as do the overall stresses of the business performance. Apple is just one example of a company that figured out one of the pieces to this puzzle, but it is illustrative of what is happening in the workplace all around the globe.

Contemporary managers are witnessing changes in technologies, markets, competition, workforce demographics, employee expectations, and ethical standards. At the heart of these changes is the issue of how to manage people effectively. To attain corporate objectives, each manager must discover how to develop and maintain a workforce that can meet today’s needs while getting ready for tomorrow’s challenges.
Questions such as these point to the issue of effective management. That is, what can managers do to improve both organizational and employee performance? Effective management requires an in-depth knowledge of financial management, marketing research and consumer behavior, accounting and control practices, manufacturing and production techniques, and quantitative methods. In addition, however, effective management requires “people skills.” That is, a good manager must be able to motivate his employees, to lead skillfully, to make appropriate and timely decisions, to communicate effectively, to organize work, to deal with organizational politics, and to work to develop both employees and the organization as a whole. These issues constitute the subject of this course. We shall examine principles of the behavioral sciences that can help managers improve both their own skills and abilities and those of their subordinates in order to enhance organizational performance and effectiveness.